Please read our latest news and insights and learn more about Diginius, digital marketing and ecommerce trends.
How PPC Management Software Helps Integrate Various Platforms
As the world of digital advertising and paid search becomes more demanding, and clients want to see bigger and better results for their campaigns, digital marketing agencies must find ways to streamline their PPC management offering.
The Ultimate Guide to Keyword Match Types for Enhancing your PPC Campaigns
An integral part to any online advertising campaign, keywords play such an important role in triggering profitable results. But it’s knowing how best to utilise these tools that can help PPC managers to boost the overall success of their campaigns.
Best Configurations for a Global Countdown Campaign in Google Ads
With more businesses utilising online advertising to attract customers, the need to differentiate is becoming important. Find out how PPC managers can use the global countdown function in Google Ads to create a sense of urgency amongst customers to make a purchase.
How to Create Digital Marketing Reports That Will Impress Your Clients
As a digital marketing and/or PPC agency, you will share your clients’ goals, such as to increase return on investment (ROI) month on month or to multiply the amount of website interactions. With this in mind, it’s important to report on these goals through client reports to ensure that not only are your campaigns performing as they should be, but that your clients fully understand what is happening with their campaigns each month, which can work to build on your client-facing relationship.
The Most Overlooked Factors to Consider in Online Marketing Reporting Tools
As an agency owner or PPC manager, you may have wondered "what are the most overlooked factors in online marketing and PPC reporting software and how can the factors be of benefit?". In this blog, we discuss the benefits and opportunities presented by online reporting software to you and your agency.
How Integrated Reporting Software Can Improve Marketing and PPC Efficiency for Your Agency
Are you a marketing or PPC agency and struggle with your client reporting? Read our blog to see how integrated reporting software can improve marketing and PPC efficiency for you, your agency and your clients.
How to Improve your PPC Performance with A/B Testing
With PPC renowned to be one of the most effective methods of driving website traffic and increasing conversions, we take a look at testing methods to ensure your PPC campaigns are effectively optimised for the target audience.