Posted on May 17, 2019



Using lead intelligence to drive sale growth

Secur Envoy QuoteSecur Envoy Picture

 

About the client

 

SecurEnvoy are an innovative global technology company leading the way in 2 Factor Authentication. The original inventors of tokenless
authentication, they continue to design solutions that take advantage of technology the user already possesses, winning the Queen’s Award for Innovation twice. They deliver business solutions allowing users to be unburdened by mountains of passwords, codes, and information while maintaining unparralleled security.

 

Challenge

 

SecurEnvoy were looking for a digital agency to increase their global market share. Looking for a smarter way of working compared to standard agencies, SecurEnvoy decided to go with Diginius’ technological solutions to unify their global strategy.

 

Solution

 

Diginius was able to help drive leads using their expertise in PPC ad management through Google AdWords and deploying Diginius Insight Lead Intelligence software. The GDPR compliant software tracked IP addresses of potential customers, providing key information including company names and the customer journey. It also provided the search terms through Google AdWords that drove people to SecurEnvoy’s site, identifying what the user was looking for. This information was delivered daily to global sales teams, allowing them to quickly follow up on relevant leads.

 

Results

 

Diginius provided a cost effective enterprise grade solution helping to scale sales and marketing efforts globally. The software identifies hundreds of leads daily for sales teams to follow up on, and this coupled with the PPC ad management saw significant gains in sales and efficiency.

Secur Envoy Inforgraphics


Interested in seeing our Diginius Insight software in action?

To request an online demo, please give us a call on +44 (0) 207 267 9322. Or use the form below and a member of our customer growth team will get in touch.